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Articles by Kevin Kononenko

About the author

Growth Marketer @ Databox. Making it easy for marketers to tell the story of their success. Everton FC supporter. Startup guy.

Latest posts

Get Your Agency Started on Video Marketing With Free Guidance From the Experts at The Sales Lion
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Get Your Agency Started on Video Marketing With Free Guidance From the Experts at The Sales Lion

Is your agency interested in offering video marketing retainers? In conversations with the 120+ agency members of the Databox Partner Program, we keep on hearing ...

Author's avatar by Kevin Kononenko | Nov 10, 2017
Databox Announces Integration with Wistia to Help Agencies Prove Video Marketing ROI
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Databox Announces Integration with Wistia to Help Agencies Prove Video Marketing ROI

Since we created the Databox Partner Program in January 2017, over 120 digital marketing agencies have joined us in our mission to make marketing more data-driven. ...

Author's avatar by Kevin Kononenko | Oct 10, 2017
7 Major Feature Releases from HubSpot Connect Partners at Inbound 17
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7 Major Feature Releases from HubSpot Connect Partners at Inbound 17

Big news from the Inbound 17 conference: HubSpot is doubling down on their platform in order to make it easier for other digital services to ...

Author's avatar by Kevin Kononenko | Oct 6, 2017
The Fundamental Marketing Principle That Even Seasoned Digital Marketers Seem to Forget
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The Fundamental Marketing Principle That Even Seasoned Digital Marketers Seem to Forget

“All we need to do is improve this one marketing KPI that has been holding us back for months. After that, the sales will start ...

Author's avatar by Kevin Kononenko | Oct 6, 2017
How To Create Product-Driven Growth (Inbound 17 Session)
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How To Create Product-Driven Growth (Inbound 17 Session)

HubSpot has been forced to change their marketing tactics in order to achieve a new level of scale. Every company eventually reaches a point where ...

Author's avatar by Kevin Kononenko | Sep 29, 2017
The Invisible Giant That Mucks Up Our Marketing (Inbound 2017 Session)
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The Invisible Giant That Mucks Up Our Marketing (Inbound 2017 Session)

Since Rand Fishkin founded Moz, a company that helps you make better decisions around generating organic traffic, you might expect that he would preach about ...

Author's avatar by Kevin Kononenko | Oct 4, 2017
Creating High-Value Content in the Peak Content Age (Inbound 2017 Session)
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Creating High-Value Content in the Peak Content Age (Inbound 2017 Session)

In a world overrun with excessive amounts of blog content, Scott Meyer was able to cut through the noise with intricate content that went deeper ...

Author's avatar by Kevin Kononenko | Sep 27, 2017
5 Steps to Cut The Crap And Seriously Scale Your Agency (Inbound 17 Session)
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5 Steps to Cut The Crap And Seriously Scale Your Agency (Inbound 17 Session)

Andrew Dymski created DoInbound, a project management tool for agencies, out of frustration from running his own agency, Guavabox. Sure, there are options like Teamwork, ...

Author's avatar by Kevin Kononenko | Oct 4, 2017
Turn Google Analytics Data Into Powerful Insights in 15 Minutes or Less (Inbound 2017 Session)
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Turn Google Analytics Data Into Powerful Insights in 15 Minutes or Less (Inbound 2017 Session)

After consulting on top of funnel metrics for many clients, Gabe Wahhab from Square 2 Marketing loves Google Analytics for one big reason. Google Analytics gives him ...

Author's avatar by Kevin Kononenko | Sep 27, 2017
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