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How Content Curation Can Help You Quickly Build A Big, Loyal Email List
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How Content Curation Can Help You Quickly Build A Big, Loyal Email List

Every company wants to quickly build a large email list full of subscribers who will open emails, follow the links to offers and buy right ...

Author's avatar by Kevin Kononenko | Aug 20, 2018
How We’re Applying Inbound Marketing Basics to Build the Databox Business
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How We’re Applying Inbound Marketing Basics to Build the Databox Business

Companies with more landing pages get more leads. Companies that blog more frequently get more traffic and leads. And email marketing done right can drive ...

Author's avatar by Peter Caputa IV | Apr 4, 2017
The Most Popular Marketing Offers from 10 High-Performing Agencies
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The Most Popular Marketing Offers from 10 High-Performing Agencies

The average landing page conversion rate hovers around 2%. Have you ever built a landing page that has converted visitors to leads at over 50%? ...

Author's avatar by Peter Caputa IV | Mar 31, 2017
How HubSpot Customers Can Adjust Marketing Plans in Real Time to Beat Sales Targets
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How HubSpot Customers Can Adjust Marketing Plans in Real Time to Beat Sales Targets

The only reason to invest in HubSpot, or online marketing in general, is to generate more revenue. But, because HubSpot is such a broad platform ...

Author's avatar by Peter Caputa IV | Apr 18, 2017
The Human Brain Can’t Decode Your Marketing KPI Spreadsheet
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The Human Brain Can’t Decode Your Marketing KPI Spreadsheet

Scenario: It’s the first Monday of the month, and you are presenting last month’s marketing results to your client. You feel pretty good about your ...

Author's avatar by Kevin Kononenko | Apr 5, 2017
18 Tips for Increasing Your Sales Team’s Activity
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18 Tips for Increasing Your Sales Team’s Activity

More sales activity means more sales. Few would argue with that statement. But if you’ve ever banged your head against your desk in frustration after ...

Author's avatar by Peter Caputa IV | Mar 26, 2018
6 Simple Steps for Turning Facebook Fans into Customers
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6 Simple Steps for Turning Facebook Fans into Customers

Without question, Facebook is the big fish in the social media world with 1.86B users as of December 2016. That’s more than 25% of the ...

Author's avatar by Peter Caputa IV | Mar 16, 2017
How to Achieve Your Dreams <br /> Using Data And Your Gut
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How to Achieve Your Dreams
Using Data And Your Gut

I like to think of myself as a strategic thinker and visionary. Ego-checking voices in my head tell me I shouldn’t say that because it ...

Author's avatar by Peter Caputa IV | Mar 15, 2017
Are Your Mobile Website Visitors <br/> Finding What They Want?
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Are Your Mobile Website Visitors
Finding What They Want?

As of this year, more website pages are viewed on mobile than desktop. To maintain or grow traffic, leads and/or sales from online marketing, serving ...

Author's avatar by Peter Caputa IV | May 19, 2017
5 Marketing Agency Reporting Mistakes that Sabotage Client Relationships
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5 Marketing Agency Reporting Mistakes that Sabotage Client Relationships

In order to secure, retain and grow client relationships, marketing agencies need to build a repeatable process for reporting results. Very few agencies would argue ...

Author's avatar by Peter Caputa IV | Mar 1, 2017
After My Client’s Shopify Store Failed on Cyber-Monday, I Did This…
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After My Client’s Shopify Store Failed on Cyber-Monday, I Did This…

My phone began beeping repeatedly, on a cold and foggy Monday afternoon during a visit with friends in Spain over the Thanksgiving holiday last year. ...

Author's avatar by Leon Yeh | Feb 28, 2017
The Busy Executive’s Guide to Full Sales & Marketing Funnel Reporting
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The Busy Executive’s Guide to Full Sales & Marketing Funnel Reporting

It’s no secret that we live in a data-driven world, and that businesses of all shapes and sizes are trying to use data to measure ...

Author's avatar by Stephen Barone | Feb 16, 2017
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