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From ‘Failed Entrepreneur’ to $10M in ARR in 3+ Years
Case Study

From ‘Failed Entrepreneur’ to $10M in ARR in 3+ Years

In 2014, Russ Perry considered himself a failed entrepreneur. His previous company, an agency, had folded after, in his words, “doing things wrong for so ...

Author's avatar by John Bonini | Sep 29, 2023
9 Popular LinkedIn Ads Features That Will Help You Reach The Perfect Audience
Case Study

9 Popular LinkedIn Ads Features That Will Help You Reach The Perfect Audience

LinkedIn Ads received a significant overhaul in 2017 to compete with other giants in paid advertising, like Google and Facebook. Over the last three years, ...

Author's avatar by Kevin Kononenko | Sep 29, 2023
Databox Is Launching 185 New Datablocks Today–Here’s How
Case Study

Databox Is Launching 185 New Datablocks Today–Here’s How

*Updates: 19 new Datablocks added for Wistia, 11:00am EST 14 new Datablocks added for Drift, 11:28am EST 28 new Datablocks added for Quickbooks, 1:58pm EST ...

Author's avatar by John Bonini | Sep 29, 2023
How To Become Your Digital Marketing Agency’s Favorite Client
Case Study

How To Become Your Digital Marketing Agency’s Favorite Client

We asked some of our most active marketing agency partners a simple question: “Do you do better work for your best clients?” And a majority ...

Author's avatar by Kevin Kononenko | Sep 29, 2023
Why You Need to Change Your SEO Strategy in 2018
Case Study

Why You Need to Change Your SEO Strategy in 2018

Even before 2018, the web was flooded with SEO predictions by several Search Engine Optimizers (SEOs). While some of them turned out to be correct, some ...

Author's avatar by Adhip Ray | Sep 29, 2023
The Story Behind Databox’s Mission
Case Study

The Story Behind Databox’s Mission

If you’ve read any of our content lately, specifically our product releases, you’ve undoubtedly noticed a positioning theme around making things easy. Sure, “easy” is ...

Author's avatar by John Bonini | Sep 29, 2023
The 10 Most-Important Google AdWords Metrics According to Our Data
Case Study

The 10 Most-Important Google AdWords Metrics According to Our Data

Successful advertising is all about matching your promotion with the user’s intent. While intent itself is hard to measure, the digital ad landscape has enabled ...

Author's avatar by John Bonini | Sep 29, 2023
Basic Google Analytics Concepts Explained By Visiting A Shopping Mall
Case Study

Basic Google Analytics Concepts Explained By Visiting A Shopping Mall

Google Analytics created a new vocabulary to help digital marketers analyze their website traffic data. Terms like sessions, pageviews, filters and segments have all been ...

Author's avatar by Kevin Kononenko | Sep 29, 2023
35 HubSpot Features That Users Can’t Live Without
Case Study

35 HubSpot Features That Users Can’t Live Without

According to the users we surveyed, nothing makes growing traffic, leads and sales easier than HubSpot does. To build an inbound marketing machine, you need ...

Author's avatar by Kevin Kononenko | Sep 29, 2023
44 Social Media Marketing Tactics That Still Drive Engagement, Leads and New Customers in 2018
Case Study

44 Social Media Marketing Tactics That Still Drive Engagement, Leads and New Customers in 2018

You might be tempted to build a presence across all of the top social networks, since after all, at least some of your customers use ...

Author's avatar by Kevin Kononenko | Sep 29, 2023
How We Increased New Conversations in Drift by 113% in One Month [Data Snacks]
Case Study

How We Increased New Conversations in Drift by 113% in One Month [Data Snacks]

I wish I could say it was something groundbreaking. Something sexier. But do you really want to know how we increased our new conversations by ...

Author's avatar by John Bonini | Sep 29, 2023
20 Local Marketing Software Tools to Attract and Engage Nearby Buyers
Case Study

20 Local Marketing Software Tools to Attract and Engage Nearby Buyers

If you market your business to a local audience, you probably feel like your work is not as quantifiable as you would like. For example, ...

Author's avatar by Kevin Kononenko | Sep 29, 2023
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